With an irrational fear of snakes being one of the biggest reasons our pets are discriminated against, a recent prank by NASCAR star Dale Earnhardt, Jr., doesn't sit too well with reptile lovers.

From SportingNews.com:

The ploy? A lifelike snake—looking something like a coiled python—in a cooler. Victims of the joke were directed to get bottled water from the cooler. Their reactions to finding the snake were recorded on a video that has garnered more than 45,000 views on YouTube.

“My property manager Sonny (Lunsford) has been doing that to everybody he can at the Charlotte Auto Fair for the last several years—putting a ‘Free Drinks’ sign on that cooler and setting it out near where he parks,” Earnhardt told Sporting News after qualifying third in Friday’s Nationwide time trials.

Not as funny as you thought it was, Dale.

To read the full article, click here. the video Earnhardt placed on YouTube can be seen after the bump.